So much for billboards, this is the future of advertising.

Passengers landing at Gatwick airport are being greeted by a giant naked pole dancer. The 9,000 sq m (100,000 sq ft) image is painted on grassland under the incoming flight path.

Planning officers are investigating whether permission was granted for the advertisement, which promotes a website. The Council to Protect Rural England said that the display was “a tacky advert which set a nasty precedent”.